Educational Leadership Consulting · Est. 2023

Systems that hold once the opening‑day energy fades.

Principal In Motion partners with school and district leaders on professional development, strategic planning, organizational behavior, and systems accountability — built by someone who has run the building, not just studied it.

Florida, USA · Operating from Dubai, UAE · Principal In Motion, LLC
Portrait of Jonathan D'Avignon, founder of Principal In Motion

Founder

Jonathan D’Avignon, Ed.S

20 years as a school leader — principal, vice principal, and school founder across public and international schools in the United States, Vietnam, and the UAE. Most recently Vice Principal at North American International School in Dubai, where coordinated assessment programs and academic support drove consistent MAP attainment gains across a middle school of 900+ students.

Earlier in his career he partnered with school development teams to found three schools in Florida — including Seacoast Collegiate High School and the WISE Center / Walton In10sity School of Excellence with its STEAM Magnet Innovation Center — and led a graduating class to $6M+ in scholarships and a top-5% state academic ranking.

He founded Principal In Motion in 2023 to bring that same ground-level, systems-building approach to other school and district leaders, and currently mentors practicing teachers and leaders alongside facilitating the Common Core Bootcamp professional development series in Dubai.

20
Years in school leadership, K–12
3
Schools founded or co‑founded in Florida
10,000+
Hours of student data impact
$6M+
In scholarships secured for one graduating class
Seacoast Collegiate High School
94%
Teacher retention alongside 97% student satisfaction
The Dewey Schools, IB programme
Top 5%
Academic ranking statewide, Florida
Seacoast Collegiate High School

What we do

Five ways into the same problem.

Every engagement starts from the same question: what actually has to be true every day for this to work — not just on the day someone is watching.

Professional Development

PD as a cycle, not an event

Modeling, practice, feedback, and follow-up — built to change classroom practice, including facilitation for the Common Core Bootcamp series in Dubai, UAE.

Strategic Planning

Plans built to survive a real school year

Goals with a named owner, a way to check progress, and a plan for what happens when something slips — before it's a crisis in March.

Organizational Behavior

Culture & climate systems

The daily mechanics — how discipline is handled, how feedback is given, how decisions get made — that determine whether a school's values show up in its hallways.

Systems Accountability

Structures leaders can run alone

Accountability built to outlast the engagement — no dependency on an outside consultant to keep it running.

Teacher & Leader Mentoring

Specific, ongoing mentoring — not one-time feedback

Current, active mentoring relationships with practicing teachers and school leaders, focused on naming the exact instructional move or leadership decision to change next.

Building the systems for a new school teaches you fast what actually holds a building together once the opening‑day energy fades. That's the lens we bring to every engagement — solutions first.

Jonathan D’Avignon, Founder

Where we work

Rooted in Florida. Working internationally.

United States

Principal In Motion, LLC is registered and headquartered in Florida, USA, drawing on a career built in Florida public schools and school founding work across Walton County.

International

Currently based in Dubai, UAE, where its founder works in international education. The practice is growing to serve school and district leaders beyond the U.S., alongside its domestic work.

Solutions first.

For professional development, strategic planning, mentoring, or systems accountability work — reach out directly.

principalinmotion@gmail.com